• Focus Groups

Focus Group Report: Navigating the Economy Amidst Political Divisions

Thursday, November 18, 2021 By Bryan Bennett
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Welcome to NAVIGATOR – a project designed to better understand the American public’s views on issues of the day and help advocates, elected officials, and other interested parties understand the language, imagery, and messaging needed to make and win key policy arguments.
Key takeaways
  • Pessimism pervades, even as many see jobs, wages, and COVID improving.
  • Inflation and supply chain worries loom large.
  • There is little awareness of Build Back Better, the infrastructure bill, and other Biden accomplishments.
  • Critical Race Theory rarely comes up organically, nor is it just a Republican concern.
  • Voters feel disappointed by both parties and see the divide as cultural rather than economic.

About The Study

This release features findings from three focus groups conducted on November 9, 2021 with voters in three states who voted for President in the 2020 election, but who are not extremely motivated about voting in 2022 and are undecided about how they would vote: Virginia (a mix of Trump voters and Biden voters), Ohio (Trump voters), and Arizona (Biden voters). Qualitative results are not statistically projectable.

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About Navigator

In a world where the news cycle is the length of a tweet, our leaders often lack the real-time public-sentiment analysis to shape the best approaches to talking about the issues that matter the most. Navigator is designed to act as a consistent, flexible, responsive tool to inform policy debates by conducting research and reliable guidance to inform allies, elected leaders, and the press. Navigator is a project led by pollsters from Global Strategy Group and GBAO along with an advisory committee, including: Andrea Purse, progressive strategist; Arkadi Gerney, The Hub Project; Joel Payne, The Hub Project; Christina Reynolds, EMILY’s List; Delvone Michael, Working Families; Felicia Wong, Roosevelt Institute; Mike Podhorzer, AFL-CIO; Jesse Ferguson, progressive strategist; Navin Nayak, Center for American Progress Action Fund; Stephanie Valencia, EquisLabs; and Melanie Newman, Planned Parenthood Action Fund.

For press inquiries contact: press@navigatorresearch.org