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Americans’ Perceptions of the National Economy
by
Who We Are
Navigator tracks public opinion on the nation’s most pressing issues and transforms trusted data into rapid strategic insights and winning messages. Grounded in rigorous methodology and years of longitudinal research, we deliver clear, actionable guidance that helps leaders shape debates and move audiences.
National Surveys
National quantitative surveys that track how public opinion shifts as issues evolve in real time.
Qualitative Research
In-depth qualitative research that reveals how Americans think, feel, and talk about major issues.
Battleground Surveys
Targeted surveys in U.S. House districts that pinpoint issue priorities of everyday Americans.
Messaging Guidance
Strategic messaging guidance that turns trusted research into clear, usable language and winning policy arguments.
Latest Research
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Boomers Watch, Gen Z Scrolls: A Generational News Divide Consumption and Awareness
Today’s report contains data collected by Navigator throughout 2026 on the news stories that Americans followed and didn’t through 2026.
We’re in the Endgame Now: Democrats Gain Trust As Republicans Fall Short
This Navigator Research report covers how Americans view the two political parties.
Mother Knows Best: Why Moms Regret Voting for Trump
This is a special report from Navigating the Vote containing findings from a focus group conducted with white suburban moms who voted for President Trump in 2024 but now regret their vote.
Our work has been featured in major national and in-state media outlets.
