• Focus Groups

Focus Group Report: Women Essential Workers on the American Rescue Plan

Tuesday, March 30, 2021 By Bryan Bennett
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Knowledge of the American Rescue Plan is thin, but when told the components of the ARP, many see their or their family’s needs met by a list of the ARP’s components; Some also clearly see an urgent local need for relief and support, even if they are not sure they will personally benefit, while there are also worries about fair distribution; While quite a few move with more information, a long list can be unwieldy or seem expensive, raising competing concerns about the debt with a desire to help.

Welcome to NAVIGATOR – a project designed to better understand the American public’s views on issues of the day and help advocates, elected officials, and other interested parties understand the language, imagery, and messaging needed to make and win key policy arguments.

GBAO conducted online focus groups on March 23, 2021 on behalf of Navigator with women in three areas: Raleigh-Durham, NC (healthcare industry, excluding doctors), Milwaukee, WI (service industry within the past year), and Phoenix, AZ (educators). Women could have multiple jobs across industries. Some quotes have been lightly edited for brevity. Qualitative results are not statistically projectable.

Key takeaways

  • Knowledge of the American Rescue Plan is thin. But when told the components of the ARP, many see their or their family’s needs met by a list of the ARP’s components.
  • Some also clearly see an urgent local need for relief and support, even if they are not sure they will personally benefit. There are also worries about fair distribution.
  • While quite a few move with more information, a long list can be unwieldy or seem expensive, raising competing concerns about the debt with a desire to help.

Knowledge Of The ARP Is Thin

Beyond Checks, Many See Their—Or Their Family’s—Needs Met By Something In The Longer List Of ARP Components

Respondents were shown 13 components of the ARP.

There Is A Local Need For Relief

Participants Use Clinical Language To Explain Why Vaccine Distribution Is An Important Part Of The ARP

More Information Moves Respondents Toward Support

Worries Pervade About The Fairness Of Stimulus Checks And PPP Loan Distribution

Some Wonder If They Need Or Will Benefit From The Stimulus

Others—Particularly Trump Voters—Wrestle With Worries About The Debt And Acknowledgement Of The Need

A Long List Can Be Unwieldy To The Point Of Backfiring

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About Navigator

In a world where the news cycle is the length of a tweet, our leaders often lack the real-time public-sentiment analysis to shape the best approaches to talking about the issues that matter the most. Navigator is designed to act as a consistent, flexible, responsive tool to inform policy debates by conducting research and reliable guidance to inform allies, elected leaders, and the press. Navigator is a project led by pollsters from Global Strategy Group and GBAO along with an advisory committee, including: Andrea Purse, progressive strategist; Arkadi Gerney, The Hub Project; Joel Payne, The Hub Project; Christina Reynolds, EMILY’s List; Delvone Michael, Working Families; Felicia Wong, Roosevelt Institute; Mike Podhorzer, AFL-CIO; Jesse Ferguson, progressive strategist; Navin Nayak, Center for American Progress Action Fund; Stephanie Valencia, EquisLabs; and Melanie Newman, Planned Parenthood Action Fund.

For press inquiries contact: press@navigatorresearch.org