Party Branding
Change Isn’t Radical — It’s Popular
Polling report on how to win by pivoting from the status quo.
Americans Are Concerned About Cuts to Critical Programs, Regardless of Who or What is Doing it
Polling report on perceptions of Project 2025 and Elon Musk, including awareness and favorability of both, as well as the most concerning features of each.
Perceptions of Democrats and Republicans in the Congressional Battleground
Polling report on how constituents in House battleground districts rate Democrats in Congress and Republicans in Congress
Special Report: Voter Perceptions of the Democratic and Republican Party Brands
A polling analyst’s perspective on the Republican and Democratic Party brands, including a baseline on how Americans perceive Democrats.
Democratic Lawmakers Receive Positive Job Ratings While Republicans Are Underwater
Polling data comparing perceptions of Democratic and Republican incumbents lawmakers, including favorability, job approval, and economic approval.
Battleground Constituents Initially Oppose Project 2025 by 40-points
Polling data on Project 2025, including support for the plan and which policies are seen as most be likely to be enacted in a conservative administration.